From The Vault: Business Website Evaluation Lesson-Web Design 2011

I wanted to share some old lessons as I begin to scan them and add them to my Google Drive Account for safe keeping. I am going to focus on the web design lessons and Sports Marketing lessons as they provided a great amount of student creativity and research. This lesson was first used in 2011. Be sure to notice the links included in the bottom.

Lesson Plan Links:
Part 1 Lesson Link:
Part 2 Lesson Link:

Page 2 Link

Website List Page 1
Website List Page 2

In this lesson I provided students with a series of questions to help them evaluate a variety of business websites. I enjoyed giving this lesson because it urged students to evaluate business websites
against competing businesses on key factors to the consumer.  You will also see that the questions urge students to look closely at the graphic,color ,navigation and layout of content of the websites which were included in their list(links at the bottom of this page).

This lesson also has students engage with the website as a consumer or targeted market. This helps the students to think critically about the content and how it is presented. This assignment also urges students to look for the "it" factor in terms of the success of the design. I would introduce this lesson by providing them with these sheets and a page of web links (included below) to have them search the sites and answer these questions.  This lesson is the first in a unit on the development of a business website from concept to coding and presenting.

Selectively Coloring An Image In Photoshop The Easy Way- Less Than 5 Minutes!

Here is an easy way to selectively color an image in Photoshop to bring attention to those bright colors in a photograph. This is a great effect for the seasoned professional photographer,graphic artist or even just starting out.

Basic Steps & Video:
 1) In this tutorial it starts with opening an image and duplicating it in the layers palette. By doing this you have created two versions of the image.

2) The next step is to desaturate the image in the top layer so that the color is removed. You can also use the black and white feature but this will give you a separate option. You now have a black and white image over a colored one.

3) Now zoom into the image to focus on an are using either choosing either "view" the "zoom" or select "ctrl" or "command" and choose + or - to go in or out. Once zoomed in select the top black and white layer on the palette and then the "eraser" from the tool bar.

4) Accurately select the options for the eraser on the top bar of the screen and choose your choice of hardness or softness and anticipated brush styles. Slowly erase the portions you would like removed and reveal powerful colors from your black and white image.

5)  Be sure to save the final image as a .jpeg to compress the image into one layer.

View The Entire Tutorial Here: